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The Joneses ran their revivals like a business and they did a surprisingly efficient job administering all the publicity from the front seats of sedans while traveling, and from the kitchen tables of apartments and motor courts at every stop. Sister Fern sent ahead letters of confirmation and woodcuts of various publicity photos, which would become the mailing pieces and newspaper ads and handbills where they'd be appearing. When they arrived at the site, Brother Ray took over and held meetings with all the pastors involved in a region.